“Save Your Relationship With Nature” reframes allergies as a relationship issue, not a medical one; by introducing
a charming, therapist-like Flonase bottle who helps people work through their issues with the outdoors.
Set inside a warm, miniature therapy room, the 15-second film blends playful character animation with modern, optimistic art direction to break category conventions and shift the conversation from suffering to reconnection.
With subtle humor, bold typography, and a tactile, cozy visual world, the spot positions Flonase as the mediator
that helps people fall back in love with nature.
Behind the scenes:
Agency: FCB New York
Client: Flonase
Product: 15s, 6s TV and social spots
Creative Director: Tom Godici
Senior Art Director & Copy Writer team : Lina Trejos & Ryan Cousins
Director: Matthew Cullen
Awards: Telly Silver Winner Craft-3D Animation
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A real reality show featuring real allergy sufferers who compete for the heart of one non-sufferer. The catch? They’ll have to win her over amid extreme allergy-infested conditions. If only they knew how incredible Flonase is at controlling allergy symptoms.
Agency: FCB New York
Client: Flonase
Product: Edutainment long form
Creative Director: Lex Beltrone and Jay Marsen
Senior Art Director & Copy Writer team : Lina Trejos & Ryan Cousins
Director: Tessa Greenberg